Undoubtedly, you have made a few resolutions of your own over the years. Have you ever made any for your company? If not, now is the perfect time to get started. Making resolutions could just provide further acceleration for your business.
What type of resolutions should you consider?
- Rekindle your relationship with your clients
Companies place a great deal of importance on meeting customer expectations. Almost all CEOs believe that providing a good customer experience is a top strategic priority and want to use customer experience as a competitive advantage. The challenge is that it is a big and crowded marketplace, filled with customers wanting different things at different times via different channels. There are common things that customers seek:
- Their expectations met
- Communication with them on their preferred channel
- Timely responses
- A personalised experience
- Their problems solved without having to jump through hoops
- Focus on creating value
Many managers worry too much about their balance sheets rather than trying to create something of value. Although it is important to keep a close eye on your financial situation, it is equally as important to focus on creating a good product or providing excellent service.
- Consider your business model
CEOs cannot afford to rest on their laurels. What made money in the past may well become more costly to do with lower revenues in the future. Is your business model still relevant?
- Pursue innovation
Follow trends in other industries. Study other categories and markets and seek innovations to bring to your sector that will position you ahead of the competition. Get a picture of where the world is going and how you plan to be part of this future. Much of your revenue two to three years out may well come from areas that didn't exist a few years ago.
- Have corporate culture as a priority
Be the Chief Culture Officer. If you abandon this role, it will get filled by the noise of the day. Once diluted or damaged, restoring company culture is very, very difficult.
What New Year's resolutions will you be making for your enterprise?
The CEO Institute was founded in 1992. It is now Australia's leading membership organisation for CEOs and senior executives. It provides a forum for over 1,000 Chief Executive members to connect and share their learning with each other. In 2011, The CEO Institute became the world’s first global certification body for CEOs, and in 2013, partnered with UNESCO in support of the "Malala Fund for Girls' Right to Education". In 2014, they began offering their programs globally.
The CEO Syndicate is an exclusive peer support network for CEOs. The first meeting of The CEO Syndicate program was held in Melbourne in June 1992. Offices were opened in Adelaide in 1996 and Sydney and Brisbane in 1997, with Perth launching in 2007. In 2015, the New Zealand office opened.
The Future CEO program is a certification course designed by the business leaders of today for the business leaders of tomorrow. The first Future CEO meeting was held in Melbourne in May 2012. In 2014, the "Future CEO Scholarship Fund for Women" was established, and continues to be offered today.
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